A great website drives engagement with a call to action, which is a clear and direct suggestion that the visitor do something. The best calls to action offer to trade useful information or tools for the visitor’s future attention. Fat Cow’s Marketing Services packages can help you set up a boldly designed presentation. But you’ll […]

Google+ is a relatively young social network, first opening its doors in 2011. But it already has 300 million users. And while that doesn’t compare to Facebook’s numbers, it’s more than Twitter. And it’s a sign of why you’ll want to incorporate branding into your Google+ page to help your business grow. The right approach with Google+ […]

Your website is the first contact your customers have with your brand. Your brand strategy should focus on consistency and simplicity, coupled with some give and take. Coordinate your web design and your brand by letting the style of your web design inform your branding elsewhere. Here are some ideas: Worth A Thousand Words If […]

A Pinteresting web design may just involve the site Pinterest, which drove more traffic to publishers last September than Twitter, LinkedIn and Reddit combined according to Mashable. It’s a staple in today’s visual online worlds. And because it links all shared images back to the source page, it’s a beautiful way to exponentially increase your […]

Social Media Optimization (SMO) is only one letter different from SEO (Search Engine Optimization) but it’s changing the way we think about SEO. Let’s start with understanding SEO first. Search engine optimization is making websites as search-engine friendly as possible, both in terms of content and design. The goal of good SEO is to make […]

By now, if you’re a Gmail user, you’ve probably formed an opinion about those curious new tabs in your inbox. The updated interface, which sorts your email into primary, promotional, and social categories, has been met with mixed reactions. On one hand, important messages might be easier to spot in a sea of daily deals […]

What is a Hashtag? Put simply, a hashtag is a name given to the # sign by social media users. Hashtags are used to start a word or a sentence (written without spaces) to relate a social media post with posts from other users discussing the same topic. Originally started on Twitter, hashtags are now […]

According to an unofficial source for Google news and tips at Googlesystem.blogspot.com, Google Maps is planning a launch of a new interface for Google Maps. As seen below, the current interface shows the search results in the sidebar to the left of the map: The new update removes the sidebar to expand the map having the […]

Normally we feature some customer websites as our Featured Site, but today I can’t help but write about a new site I discovered recently that I think can benefit our customers as well. The company is called ClickToTweet.com. According to the ClickToTweet site, here’s how it works… 1. Write the message you want to share […]

Google+ is proving to be a great social media channel for small businesses looking to interact with the community and engage with their customers. Here are some tips on how make the Google+ page for your business get noticed. First things first, you’ll need to get your Google+ page verified by Google. Once your page […]